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Primary Petals was born out of necessity. Samantha Santana and James Lively are a married couple of designers working in Los Angeles who founded Primary Petals as a way to supplement their income alongside very humble careers in the entertainment industry and in landscape architecture. The couple has grown their design talents from providing simple wedding florals for friends to a full-fledged floral design and event styling studio. All this is accomplished out of the couple’s loft space in Downtown Los Angeles. Clients of Primary Petals benefit from reasonable prices, seasonal buying, and highly-designed floral arrangements that are made possible by the business’ close proximity to The Los Angeles Flower Market. Samantha and James strive to use their diverse design talents to create the most original decor possible. They are not afraid to push the boundaries of the event and wedding industries, as seen in their video game inspired florals and taxidermy themed events, to name a few.